However, the reality in stores is much more sophisticated than a schematic planogram, and standards can be fulfilled in many different ways.In the retail industry, planograms are used to visualize product display standards. ![]() Merchandising standards are a set of rules that should be followed by representatives who take care of store display. ![]() Sometimes, you can suggest your own vision of product arrangement on shelves to a particular store or retail chain. They are usually the company’s own representatives or employees of an outsourcing agency. Likewise, you are no stranger to the challenge of effective communication of guidelines and KPIs to persons directly responsible for executing the strategy. If you are an FMCG manufacturer, then you surely notice the correlation between sales and in-store product visibility. ![]() Effective display of FMCG products without a planogram?
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |